Season 1, Episode 14: Nick Smith, CEO at Investing News
Create an effective investor engagement strategy
In this episode, Amanda Munhoz interviewed Nick smith from Investing News, covering relevant investor relations topics such as social media for IR, investor engagement, and more.
According to Nick, if you are in the investor relations team, the number one thing to do is communicate a clear and compelling vision for the company’s future. Show that your company has a proven track record and can execute plans.
Building relationships is also crucial, especially in down markets. To better engage with your shareholders, be transparent and responsive to people’s questions.
The IR world has significantly evolved in 2023, and executives must understand how to capture investor attention. Increasing their online presence, managing the shareholder base differently, and continuously measuring the strategy’s effectiveness.